White Paper Abstract

Coaching is a perennially hot leadership topic. Across industries, leaders understand the value coaching can bring to their teams. Effective coaching has the power to take good performance to great. And, great performance can boost employee morale, customer experience, productivity, innovation, and ultimately the bottom line.

Unfortunately, in practice, coaching is often confused for other conversations — namely feedback and difficult conversations — and leaders assume they are coaching effectively simply by holding one-on-one meetings with direct reports or by providing on-the-job training.

In this article, we’ll define coaching once and for all using handy models that can be referenced again and again as you coach employees.

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